Our journey began in February 2023 when Joscha and I, Mila, decided to create Mijosurf. What started as a passion project quickly developed into a dynamic and creative venture that combines our passion for kitesurfing and fashion.

The inspiration for Mijosurf came during an unforgettable month in Egypt. There, Joscha taught me how to kitesurf and together we immersed ourselves in the fascinating world of this sport. The freedom, the adrenaline and the breathtaking landscapes left a lasting impression on me. I wanted to capture these impressions and share them with others. A blog seemed like the perfect platform for this, but why stop there? Our shared love of fashion gave us the idea of creating clothing for the kitesurfing scene.

At first we looked for external designers to realize our vision, but the results did not meet our expectations. Since I have always had a passion for drawing and wanted to be creative, I decided to create the designs myself. With my iPad and the right tools, I started creating the designs that adorn our clothes today. These unique creations, inspired by our experiences and the kitesurfing culture, perfectly reflect our shared vision.

Our collection uses high-quality material that is not only comfortable but also stylish. We offer both playful back prints and simple designs that are embellished with kite elements. Diversity is particularly important to us - we want there to be something for everyone, regardless of personal style or preferences.

Mijosurf is more than just a fashion brand. We share our adventures and experiences in blog posts to spread the passion for kitesurfing and the beauty of nature. Our journey is just beginning and we are excited to see where it will take us. Every day we work to incorporate our passion and creativity into our brand and share it with you.

Our mission is to combine the passion for kitesurfing and fashion and create a community that shares this passion. We will also be introducing new designs for wing foiling soon. We thank you for being part of this journey and look forward to everything that is to come.

Mila & Joscha